Our property was a real diamond in the rough. We decided to go with RT Edgar when Sherife and James demonstrated they understood the property's real potential, the target buyers, and were able to articulate a clear strategy to take it to market and realise its true value. We agreed on an aggressive target to take the property to Auction in 4 weeks. Sherife swiftly set the marketing plan in action to maximise the available time. The property was tenanted (with another agent) and the tenant was initially not receptive to allowing open inspections. Credit to Sherife's interpersonal skills, as she was able to persuade the tenant to allow open inspections which were a key factor in bringing in potential buyers. The efforts of Sherife and the RT Edgar team during the campaign delivered 7-8 qualified buyers and there was good turnout come auction day. While only two bidders ended up competing for the property, that was enough and the result was very much at the high end of our expectations. We have no hesitation in recommending Sherife and James and RT Edgar.
Sherife’s extensive background in sales and business, her personal involvement with renovating, experience in real estate negotiations, and an intimate knowledge of Bayside as a resident for more than 25 years, have all combined to equipped her with the array of skills that underpin her success as a sales consultant.
Her natural flair for design and styling gives Sherife an edge when it comes to helping clients present their homes and showcase each residence’s appeal and possibilities, and her insights into the local market prove invaluable to vendors and purchasers alike.
Flexible, well-organised, dedicated and conscientious, Sherife has built a well-deserved reputation, not only for being able to focus on each detail from start to finish, but also to calmly and capably manage the multitude of aspects involved in listing, marketing, negotiating and achieving exceptional outcomes for clients.
As a local, the Bayside area naturally appeals to her boundless energy, which, when not devoting it to her campaigns, she expends at the gym, on the bike, in a spin class or volunteering with community charities
- Darren and Jodie Bowman
Sherife was professional, flexible and a pleasure to deal with. We were purchasing an apartment from overseas and flew in at short notice to inspect. She was very accommodating with inspection times and a last minute return visit prior to flying out. Professional service, great communication and flexibility. We would be happy to recommended Sherife.
- Sue Caddie